Industries · Law firms
People look for a lawyer quietly, often with a problem they would rather not discuss. Before the first call they want an answer to three questions: do you handle matters like mine, who will I talk to, and how do your fees work.
"Experienced and dedicated" appears on firm after firm, so it tells a visitor nothing. Someone with a wage dispute or a contested will is looking for a page that shows you handle that kind of matter, and which attorney at the firm does.
When divorce, DUI and estate planning share one Services page, that page has to compete in search for all of them at once and has a hard time showing up for any one of them. The person searching for a probate lawyer lands on a list and has to guess.
A blank "tell us about your case" box invites people to send every detail, including things you would rather not read before a conflict check. A box with no guidance gets "please call me". Neither tells you whether the matter is one you take.
What your site does
The visitor picks the kind of matter from your practice areas, names the other party so you can run a conflict check, says whether there is a court date or a deadline, and adds a few lines in their own words. Above the send button, wording you approve says that sending the form does not make them a client and asks them to keep confidential details for the first call. You read one message and know whether it is yours to take.
How a customer uses it
We agree what goes into your site on the 15 minute call, and the fixed price covers all of it.
Our clients so far are in Lithuania and Sweden. These are live, open them.
morkunas.euYes. A website is a communication about your services, so your state's rules of professional conduct apply to it. The ABA's model version, Rule 7.1, bars false or misleading statements about a lawyer's services, and its comment warns that results for past clients can mislead if they suggest the next client will get the same. Your state's wording may differ, so you approve every line before launch.
It can. The ABA's comment on Rule 1.18 says a consultation is likely when a lawyer's advertising invites information about a possible case without clear warnings that limit the lawyer's obligations. So the form carries your warning in your words, asks only what you need for a conflict check, and tells people to keep confidential details for the first call.
Exact numbers are not needed, but the model is worth explaining: whether the first consultation is free, and whether you bill hourly, by flat fee or on contingency for which kinds of matters. Someone who cannot tell how you charge may simply not call.
A fixed price, agreed on a 15 minute call before any work starts. You pay once and the site is yours, on your own domain with SSL. If your firm wants it on its own server, with the code in its own repository, we set it up that way, as we did for the firm above. The first version is free, on your phone in 2 days, and if it is not for you, you owe nothing.
Not yet, and we have no US clients so far. Our clients are in Lithuania and Sweden, and the law firm above is the closest fit. Robertas, who runs builtlit, is in the Chicago area until November 18, 2026 and happy to meet you at your office.
We build the first version free, in 2 days. You click around it, then decide. If it is not for you, you owe nothing.