Getting more calls
What turns a visit into a call or a request: the phone number, the form, the first screen, speed.
6 min read
What the first screen of a service business site needs on a phone
On a phone, the first screen decides whether people call. What it needs: your trade and towns, a number to tap, one quote button and proof to check.
6 min read
Online booking or a request form: which one fits your business
Let customers book online when a job has a set length and price. Use a request form when you need to see it first. How to choose, with trade examples.
6 min read
How to show your Google reviews on your website honestly
Quote real Google reviews word for word, link to your profile, skip star markup on your own reviews, and follow the FTC rule on fake and edited reviews.
5 min read
What we found checking 119 business websites around Elgin, IL
We checked 119 local service businesses around Elgin, Huntley and Hampshire, IL. What keeps their websites from getting calls, and how to check yours.
7 min read
What to do about missed calls while you're on a job
When you can't pick up on a job: a clear voicemail, fast callbacks, a quote form, careful auto-reply texts and Google hours that match when you answer.
5 min read
The about page for a local business: what to include and what to skip
A local business about page: owner name and photo, licenses and insurance you can prove, years only if real, your team and trucks, and what to leave off.
6 min read
How to set up a contact form that turns into jobs
Which fields a quote or contact form needs, why fewer is better, how photo uploads work on phones, where messages should go, and how to keep form spam out.
5 min read
How fast should your website load on a phone?
Google's phone targets: main content in 2.5 seconds, taps answered in 200 ms, no layout jumping. And what the PageSpeed mobile score means in plain words.
6 min read
Job photos that win work
Real job photos beat stock: what to shoot for each trade, before and after pairs, captions with the town and job type, and image sizes that load fast.
5 min read
Service pages or a one-page website: which one you need
A one-page site is enough when you do one main thing. Service pages help when people search for different jobs. How to tell, and what each page needs.
6 min read
How to set up a tap-to-call button people actually use
Make your number a real tap-to-call link, put it top right and in a sticky bar on phones, and count taps honestly. A how-to for local service businesses.
5 min read
What to put on your homepage, and in what order
The first screen on a phone needs what you do, where, and a way to call. Then services, proof, area and contact, in that order. A plan for local trades.
5 min read
Why your website doesn't get calls
A site that gets visits but no calls usually fails on a phone in the first few seconds. The usual causes for local trades and shops, and how to fix each.
See your own site first.
We build the first version free, in 2 days. You click around it, then decide. If it is not for you, you owe nothing.